Global Trade. Reliable Partnership.

Connecting Global Trade With Reliable Solutions and Trusted Partnerships

Shrual Trading is a dynamic global trading company delivering quality products and reliable services across the world.

50+Countries
Served
Active Shipment● Live
JPNNBO
Japan → Nairobi, Kenya
Global Reach
Serving clients in 50+ countries
Quality Products
Sourced from trusted global suppliers
Trusted Partners
Building long-term relationships
Reliable Service
On-time delivery with complete assurance

Your Trusted Partner in Global Trade

Shrual Trading is a professional trading company committed to delivering high-quality products and exceptional service to clients worldwide. We connect markets, build relationships, and create value through integrity, reliability, and excellence.

500+
Happy Clients
1000+
Shipments
50+
Countries
10+
Years Experience
Ishan Sumar
Director
Our Mission

To deliver exceptional products and services that create value and build trust.

Our Vision

To be a globally recognized trading company known for quality and integrity.

Six High-Demand Trade Sectors

Carefully selected product categories based on Kenya’s highest-demand imports, best profit margins, and our existing sourcing advantages in Japan, UAE, and China.

⚙️
Core Business

Auto Spare Parts

Fast-moving Toyota & Nissan parts — the backbone of Kenya’s vehicle market. Oil filters, brake pads, spark plugs, suspension parts, engine belts sourced from Japan & UAE.

📈 Margin: 40% – 80%
Oil FiltersBrake Pads Spark PlugsSuspension Parts
Enquire Now →
🚗
Automotive

Used Vehicle Import

Japan → Mombasa is a proven gold mine. We import quality used vehicles — sedans, SUVs, buses, and commercial trucks — handling all inspection, documentation, and port clearance.

📈 Margin: 10% – 25% per unit
ToyotaNissan CommercialJapan Auction
Enquire Now →
🔧
Industrial

Hydraulics & Pneumatics

Our core industrial vertical. Hydraulic hoses, fittings, O-rings, seals, pumps, valves, and cylinders for Kenya’s booming construction and manufacturing sectors.

📈 Margin: 30% – 70%
Hydraulic HosesO-Ring Kits FittingsCylinders
Enquire Now →
📱
Fast Cash Flow

Electronics Accessories

High-velocity, high-margin accessories sourced from China via Alibaba. Charging cables, power banks, earbuds, car chargers, and smartwatches for Nairobi’s retail and online markets.

📈 Margin: 80% – 150%
CablesPower Banks EarbudsSmartwatches
Enquire Now →
🌿
Agri-Commodities

Rice & Food Commodities

Stable, high-volume food trading. Premium basmati, long-grain, and broken rice from India and Southeast Asia. Bulk wholesale for B2B distributors, supermarkets, and institutional buyers.

📈 Margin: 5% – 15% (High Volume)
BasmatiLong Grain Broken RiceCooking Oil
Enquire Now →
🏗️
Bonus Sector

Construction & Industrial Supplies

Kenya’s construction boom drives constant demand for steel fittings, electrical materials, plumbing, and industrial consumables. High B2B value with long-term contractor relationships.

📈 Margin: 20% – 45%
Steel FittingsBearings ElectricalPlumbing
Enquire Now →

Smart Budget Allocation

Based on real Kenya market data, here’s how we deploy a $20,000 starting budget for maximum first-shipment profitability and fast cash rotation.

⚙️ Auto Spare Parts$8,000
Toyota & Nissan filters, brake pads, suspension — 40%–80% margin
📱 Electronics Accessories$5,000
Cables, power banks, earbuds — 80%–150% margin, daily cash flow
🔧 Industrial Consumables$4,000
Hydraulic hoses, fittings, O-rings — 30%–70% margin
🚢 Logistics & Duties Buffer$3,000
Shipping, import duty (~10–25%), VAT (16%), clearance, buffer
Total Starting Budget $20,000

Realistic Returns

⚙️ Auto Parts Shipment50% ROI
Purchase cost$8,000
Shipping + duty$3,000
Total landed cost$11,000
Revenue at 1.5x$16,500
Gross profit$5,500
📱 Electronics Accessories100%+ ROI
Purchase cost$5,000
Landed cost (incl. air)$5,800
Revenue at 2x$10,000
Gross profit$4,200
🔧 Industrial Consumables50% ROI
Purchase cost$4,000
Landed cost$4,600
Revenue at 1.5x$6,000
Gross profit$1,400
Month 2–3 Profit Potential $3K – $6K / mo

Why Trade With Shrual

Built on the key success factors identified for Kenya’s competitive import market — price, reliability, network, and speed.

40+
Supplier countries
2400+
Vehicles imported
3
Avg. Mombasa clearance
500+
Industrial SKUs stocked
💰
Competitive Pricing
Direct supplier relationships in Japan, UAE & China eliminate middlemen. You get landed prices that beat Kirinyaga Road market rates.
📦
Reliable Supply Chain
Consistent stock replenishment on fast-moving items. No stockouts for your workshop or retail business. Mechanics & contractors trust us.
🔍
Mid-Quality Focus
We stock Japanese aftermarket and reputable Chinese brands — not the cheapest, but the quality that sells long-term and protects your reputation.
🗡️
Fast Response
WhatsApp-first sales model. Price lists shared immediately, orders confirmed same day, urgent deliveries available in Nairobi.
📑
Full KRA & KEBS Compliance
Zero paperwork headaches for you. We handle all import duty, VAT, and customs documentation so your stock clears Mombasa cleanly.

Deep Roots in Kenya

Kenya is East Africa’s regional trade hub — 30%+ of GDP from agriculture, a fast-growing consumer market, and Mombasa as the gateway for all landlocked EAC neighbours. Our operations are purpose-built for this market.

🚢 Mombasa Port — our primary entry and clearance hub
📋 KRA PIN, VAT, KEBS compliance fully managed
🚚 Distribution: Nairobi, Mombasa, Kisumu, Eldoret
🌍 Cross-border: Uganda, Tanzania, Rwanda via EAC corridor
🤝 Direct relationships with Kirinyaga Road mechanics & workshops
💲 USD, KES & flexible B2B credit arrangements
Talk to Our Kenya Team →
Nairobi
Mombasa
🚗
800+
Vehicles to Kenya
🌿
5,000T
Rice Supplied
⚙️
120+
Industrial Clients
📦
3 Days
Avg Clearance Time

Target Clients & Buyer Segments

Based on real Kenya market intelligence — these are the buyers who control purchasing decisions and create the fastest, most reliable revenue.

🔧
Garages & Mechanics
Mechanics on Kirinyaga Road and Industrial Area workshops control what customers buy. Building direct relationships here drives daily repeat orders for auto parts.
Kirinyaga RoadIndustrial AreaParklands
📦
Spare Parts Wholesalers
Major distributors like Premier Motor Spares and Nanak Car Parts supply 5,000+ mechanics. Partner as a bulk supplier — not a competitor — for B2B volume deals.
Premier Motor SparesNanak Car PartsWaayeel
🏗️
Construction Contractors
Kenya’s infrastructure boom creates continuous demand for hydraulic equipment, industrial fittings, and construction supplies. Long-term B2B accounts with stable cash flow.
HydraulicsFittingsB2B Contracts
🏭
Factories & Manufacturers
Manufacturing plants in Nairobi’s Industrial Area need regular industrial consumables, seals, hoses, and bearings. High-ticket, repeat purchase accounts.
Industrial AreaSeals & BearingsBulk Supply
📱
Electronics Retailers
Small retailers, WhatsApp resellers, and Facebook Marketplace sellers in Nairobi move electronics accessories fast. Daily cash flow business with 80%–150% margins.
WhatsApp ResellersRetail ShopsJumia
🌿
Food Distributors & Institutions
Rice and food commodity wholesalers, supermarket chains, schools, and hotels offer stable high-volume orders. Low margin but reliable and scalable.
WholesalersSupermarketsInstitutions

Step-by-Step Setup Plan

From company registration to your first Nairobi sales call — an 8-week execution roadmap based on real Kenya trading experience.

1
Company & Tax Setup
Register with Kenya BRS as a Ltd company. Obtain KRA PIN, VAT registration, and KEBS import approval. Open a business bank account.
2
Supplier Sourcing
Contact suppliers in Japan (Be Forward, Amayama), UAE (Dubai/Sharjah spare markets), and China (Alibaba, 1688). Request price lists and samples.
3
Order & Ship
Place a mixed first order (20+ auto SKUs, 15+ electronics types, hydraulic consumables). Sea freight for bulk, air for fast electronics. Target: Mombasa port in 4–6 weeks.
4
Clear & Sell
Clear Mombasa in ~3 days with our agents. Immediately visit 10 garages/day in Nairobi. Use WhatsApp Business and Facebook Marketplace for electronics. Build 5–10 regular buyers by month 3.

Trusted by Businesses Across Kenya

Hear from the workshop owners, distributors, and fleet operators who rely on Shrual Trading for consistent, quality supply.

★★★★★

Shrual’s brake pads and oil filters are my go-to now. Pricing is better than anything I find on Kirinyaga Road, and the quality actually holds. My customers keep coming back.

JM
James Muthoni
Workshop Owner, Industrial Area Nairobi
★★★★★

We’ve been sourcing hydraulic hoses and fittings for our construction sites through Shrual for two years. Consistent quality, B2B pricing, and delivery straight to site. Excellent partner.

AO
Ahmed Omar
Procurement, Nairobi Construction Ltd
★★★★★

I sell Shrual’s electronics accessories through WhatsApp and Facebook. The margins are unreal — cables landed at $0.50 sell for $2.50 easily. Fast stock, always quality.

FW
Faith Wanjiru
Online Electronics Reseller, Nairobi

Start Your Trade Journey

Whether you need a bulk price list, want to discuss a supply partnership, or need help clearing goods through Mombasa — we’re ready to move fast.

📞
Phone / WhatsApp
+254 700 000 000
✉️
Email
info@shrualtrading.com
📍
Office
Westlands, Nairobi, Kenya
🕐
Hours
Mon – Fri: 8am – 6pm EAT
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